All-About-Blogs-and-Bloggers: September 2007

Blog Rush – More Exposure Equals More Traffic!

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7 Top Ways To Get More Traffic Now!

Posted by Jericho | 4:05 AM

traffic

Fechr.com – Broken Promises and Failed Expectations!

To succeed as marketer, you must direct meaningful traffic to your website.

No matter how well designed or interesting your site is, it is a waste of time if no one sees it.

In the initial stages of your business, getting traffic is not easy with the steep competition of thousands of web sites all trying to get their message out there. There is hope, though, according to successful marketers. The following seven methods, applied consistently, can mean a great increase in the quality and quantity of traffic to a site:

1.) Utilize Search Engines

Use search engines to your advantage. You need to have your web site appear near the top of the results, ahead of other websites offering similar content to gain the maximum benefit from a search engine. How is this accomplished? See 2.

2.) Popularity Linking

Your site must already be attracting a considerable amount of traffic to achieve high search engine results. One method for accomplishing this is by connecting to other relevant sites via links. These "popularity links" help drive traffic, and if targeted to the correct search queries they can boost your search engine ranking.

Link popularity always starts with finding web sites that are similar but do not compete with your own. You would contact the website owner and request a link to your site. You would, at the same time, offer a reciprocal link which would advertise their website on one of your pages.

3.) Writing Articles

Writing your own rich content articles on topics targeted to your audience helps promote your web site by increasing the number of popularity links coming to your site (see 2) as well as attracting interested readers. Your articles can be placed on other sites, in ezines, or even in newsletters. Always be sure to ad a source box with a link going back to your site.

4.) Joint Venture Marketing

Joint venture marketing, a marketing relationship in which two individuals cooperate to help promote each other, is also an effective way to promote a product or service. Joint venture agreements can also include swapping ads and exchanging links. Both parties benefit as they reach a wider customer base fairly quickly.

5.) Joining Affiliate Programs

By joining an affiliate program as a merchant, you can get others to market your site. You will need your own product to start your own program, but this can be accomplished through the use of private label content or product development ventures. Even a small-scale affiliate program can help direct significant traffic to your site.

6.) Creating A List Of Subscribers

A subscriber list is a valuable asset for any marketer. Using an autoresponder or a personalized newsletter to promote your site will help you to build a repeat visitor base, providing direct marketing opportunities for now and in the future.

7.) Understand Your Market

Different niches need to be promoted in different ways. Use the techniques described up until this point to reach people who will be interested. You need to figure out who your target market is and how will you treat them once they get to your site? This will affect everything on your site including your ad copy and even the colors you use.

Use as many strategies as possible to generate targeted traffic. Relying on search engines is obviously important but there are numerous other ways to generate traffic. Combining these methods will maximize the traffic you get.

About The Author

Laurie Raphael operates a website geared toward boosting your marketing results using various means of advertising and marketing strategies. For her private list of recommended affiliate marketing "secret weapons," visit her site at http://theadprocess.com.

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Creative Offline Website Marketing Techniques

Posted by Jericho | 8:23 PM

marketing, website

Create Your Free Three Column or Two Column Template

Although the vast majority of website traffic is the direct result of search engines, there are many offline marketing techniques that can be used to draw customers to your website. The examples listed below are but a few ways in which you can market your online presence to an offline audience in an inexpensive manner. Some of the examples listed below even can be implemented at no extra cost!

Some of these ideas are fairly common, but some are rather unique and I personally have only ever seen them employed once, twice, or at most 3 times.

But why would I want to do this? I already deal with these people offline.

Most businesses are not open 24 hours per day, 7 days per week, 365 days per year. Most websites, however, are available on a 24/7/365 basis.

Many people, especially those with busy lifestyles, tend to use the Internet during non-business hours. To give a few examples: business owners will often check their emails and visit suppliers' websites later in the evening; and consumers looking to make a high-value purchase, such as a car or house, will often research their purchases online in advance well into the wee hours of the night.

Some of these techniques will also generate new clients as well; the possibility exists that you will attract a client whom you have had no prior dealings with.

If you employ some of the offline marketing techniques listed below, it could very well be your site and company that they deal with first!

Include your website and email address on your business cards and other print marketing material. While this may seem rather obvious, most businesses do not elect to do so, and it usually ends up costing them potential revenue and profits as a result. Let people know you have a method where you can be reached and information on your company's products and services can be found at any time.

Use your company vehicle as a "billboard". Automotive decals are a relatively inexpensive way to advertise your company's services. Depending on what you want, decals can cost anywhere from approx. $20-$200 CDN, and will last until you choose to remove them from your car or truck. The best part is that every time you want to reach a new target market for your advertisement, all you have to do is drive!

Note: there are more expensive decals available, but these are usually combinations of text and artwork. The text portions of the decals tend to be minimal in cost, as they are the simpler elements.

Ask potential offline advertising suppliers for an "ad study". Some advertising suppliers have a method whereby they will offer the advertiser a sample advertisement or placement as a form of an "effectiveness" study. In exchange, the advertiser agrees to reveal the full results of his/her marketing campaign to the supplier. This isn't something that very many companies do, but the few that do are generally suppliers worth dealing with.

Incorporate your website into face-to-face conversations and telephone calls. Your customer may be looking for a specific product or service which may be outlined on your website. Guide your customer to that page and let them read the information over, being prepared to answer and ask any questions that may arise from said information.

More Ideas

Press releases. If you have a new product or service, create a "media" section for your website that outlines its details and promote the hyperlink via press release to various mass media.

PR Web is an great resource for mass-broadcasting a press release to thousands of newspaper, magazine, radio, TV, and similar media managers---and it's free!

Promotional clothing. If your business has "uniforms" or "staff shirts", then including your website hyperlink on these items is a great way to promote your business at no extra charge.

Microsoft takes this concept one step further; every time a user successfully completes their OEM System Builder exam, they ship the user a free Microsoft t-shirt via UPS with nothing except for the Microsoft OEM website URL on the back.

Another creative use of this concept is provided by ADAM Web Design client Regional Shows, who used their online logo on the jersey of a kids' baseball team as a form of sponsorship.

Other promotional items. Pens, mouse pads, coffee mugs, baseball caps, and other such promotional items are great places to include a company website hyperlink.

Outdoor signage/signboards. Catch the attention of people who are driving by your place of business with your website URL along with your company name, phone, fax, and common email (if any). They may be driving by and not have time to stop in and visit your business, but they may visit your website when they have the time to do so to gather more information.

Note: be sure to check with your local municipality to ensure that outdoor signage is in compliance with its by-laws. Some cities and towns do not allow exterior property signage.

A Tattoo. A tattoo? As strange as this may seem, this is something that can be very effective. Body modifications have the unique property of being able to attract the human eye to them, and a website URL tends to stick in one's mind as being a rather unique idea for a tattoo. A friend of mine, when she ran a small personal site, used to promote it in exactly this manner.

These ideas should give you a starting point for future offline advertising creativity, as well as give you some ways to see a return on your website investment with very little time, effort or money. Good luck!

About The Author

Adam Senour is the owner of ADAM Web Design, a leading web design and development company in Toronto, Ontario, Canada.

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Internet Directories Page Rank Boosting

Posted by Jericho | 9:29 AM

web directories

Free Directories - Submit Your Blog Now!

To reach an improved website visibility through search engines rankings has develop into a crucial requirement in today’s virtual world.

The growing use of directories resembling to www.leadinglinksdirectory.com serves the necessity of each and every business on the way to an upsurge in its net traffic.

This will be done by way of increasing its internet visibility on the web.

The most favorable means to create that is probably to get listed in a link directory. The formula of this manner of a net directory saves you the time spending task of searching into every single company goal website.

This look for might turn out to be a time taking exertion since there is an ever increasing figure of websites that make finding this information intentionally complicated as so to attempt and reject spam and also the mechanized submissions.

Obviously the directories have to be search engine welcoming and to maintain a good page rank, and so causing the act of directory submission to become an useful and an essential instrument intended for online marketing.

Via doing it correctly you can reach a senior mark In search engines results and have the advantage of receiving your website indexed and obviously obtain a click through internet traffic to your internet site.

There seem to exist a rising discussion taking place on the net whether directories are worth submitting to. There are those who would sa that it’s a time waste submitting your website that also an immense amount of directories are insignificant, those persons of course put their trust at search engine rankings at the net, however a lot of the webmasters do not succeed on the way to recognize the difference between the search engines to the directories.

This failure to tell apart the two would possibly lead the road to a fall down within the efficiency of the use of internet directories in order to increase the sites page rank and then to produce internet traffic, toward the site.

The robotic "spiders" applied through the search engines whose lone target is to blindly save information from within the internet pages consequently as to add them on their database.That is why search engines also use human editors in order to review web pages prior to when they are added in to their directories.

That is one of the reasons why it’s so important that you cautiously decide on the directories you want.

We at www.leadinglinksdirectory.com believe the means of human editor will be able to form a dissimilarity and furthermore that an incorrectly designed website that is not professionally designed could be noticed through search engines as an unhelpful internet site. This is the main reason we particularly make use of chosen exclusive human edited links and furthermore preserve regular maintenance with in our internet site including its numerous categories.

When you present your website onto a web directory if it’s a free of charge directory or a paid web directory, it is necessary to inspect it at times and so to see that errors ( if there might be any) are corrected, and then that any of the data displayed on the site is updated every time. This way you will surely recognize you chose the utterly best web site for you.

To cut a long story short there are some people who might claim that the way of using directories are just a few websites containing categories, only a gathering collection of links collected from across the internet.

Nonetheless they in fact are a way used for web surfers in order to effortlessly find the links they were looking for, with the help of pre defined categories, such as Alternative Medicine and also Sports and Fitness, each one of them containing exact data and info with reference to just those subjects, dropping the need to spend valuable time examining the internet for it, and naturally the use of the sub-categories makes the work of "fishing" for information and data still easier.

Nevertheless for you it’s a very simple tool to move up your website’s popularity at the search engines rankings.

Upon choosing the internet directory fitting you, a general one or a specific one that straightforwardly portrays your internet site, inside the web directory you can choose the appropriate category or maybe sub category as so to display your website.

Previous to submitting your web site to an internet directory might require a small amount of work, but it will bring you the search engine rankings that your website should have!

About The Author

James Decet is a Co-Editor At LeadingLniksDirectory (http://www.leadinglinksdirectory.com), A Human Edited Site, With a wide range Of categories

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Using Testimonials and Product Reviews to Increase Your Online Income

Posted by Jericho | 7:41 AM

online income, review, reviews

As an affiliate marketer, there are several strategies that will help you increase your income. These techniques are easily learned, and are available online, 24/7.

One of the foremost ways is by using product reviews and testimonials. Savvy marketers know that this works very effectively in promoting a specific product.

If the prospects have faith in your word, they will definitely trust your recommendations. However, use caution with this approach. If you promote everything by recommendation, your credibility will actually wear thin, particularly when recommendations sound exaggerated and without much merit.

Do not be afraid to give a negative review, mentioning things that you do not like about a given product or service. Instead of turning people off, this will make your recommendation more believable, and will increase your credibility.

Also, if your visitors are actually interested in the product that you are offering, they will be more than delighted to learn “the good, the bad, and the ugly,” and how the product will benefit them.

When you are endorsing a product, remember :

• Sound like a true and leading expert If prospects believe that you are an expert in your niche, they are more inclined to buy. On the other hand, if your product endorsements are not confident and self-assured, the prospect will probably feel the same, and will search for another product or service on your competitor’s web site, which is more believable. How do you create an aura of expertise? By presenting new and unique answers, in the form of products which solve their problems or enhance their quality of life, that they would not get anywhere else. Show evidence that what you are endorsing works as you said it would. Display unmistakable testimonials and recommendations from famous and respected personalities, especially in the same field of expertise. Remember: Price resistance diminishes in direct proportion to trust

• Steer clear of distortion, embellishment, and puffery at all costs. It is better to sound quiet and confident, than to holler and screech and seek the spotlight. Don’t sound unprofessional and have that thinking influence your prospects. You are better off appearing cool and confident.

• Your prospects are not stupid. They are actually turning to experts and may already know more than you know. If you back up your claims with hard facts and data, they will gladly open their wallets. But if you don’t, they will buy from your competitors and not form you.

• Give out some promotional freebies. This fits in with the concept of viral marketing. Very few people do this to promote affiliate products. Try to offer freebies that are in the same “product family” as the affiliate product; for example, free calorie and carb counters to promote weight loss product.

Before you recommend a product, you must test the product yourself, and make sure it is good.. Don’t promote junk products and services. Think of how long it took you to build credibility and trust among your prospects! All it will take to destroy it is one big mistake on your part.

Take stock of your affiliate marketing program, and critically re-think your strategies. You may not be focusing on the endorsements that your products need. Your “game plan” is not the only thing that drives your program. Try incorporating product reviews, and be among the few who have verified its merit!

For more information on affiliate marketing, please visit my web site:
http://www.workfromhomewealth.net

About The Author

Dottye Blake is a Realtor in Central Florida, an internet marketer, and a wife, mother and grandmother. She is the published author of a book and several short stories, songs, articles and poems.

For more information on affiliate marketing, please visit my web site: http://www.workfromhomewealth.net

Exchange Blog Reviews - An Open Invitation

Scrolling LED signs

Posted by Jericho | 9:31 AM

designs, LED

Programmable electronic sings are utilized at modern company, industries or organizations. More commonly outdoor outlets are application of the programmable electronic signs. Large organization, government, banks or any large corporation in the world have eye-catching LED signs overhanging the busy streets of the world’s most cosmopolitan cities.

LED technology is the worlds most advance and high used technology today, stands for light emitting diodes. LED transmits all energy into light, without any energy waste. In traditional emitting light techniques, most energy were burnt off into heat. LED works on very law power also, that is popularly considered a “cold light” technology.

Every type of business organizations take advantage to these programmable electronic signs that are developed using advance technology and easy to set up and install. In this busy world, no one has time to waste in some traditional routine administration. By using this programmable electronic signs, the most work of conveying information either to the staff, workers, players, workers, and customers or to the world does in fraction of seconds thus saves energy and becomes and effective way.

Most important to notice here is that these programmable electronic signs can be used by operator with least knowledge. The signs can be programmed to display any content with any effects like flashing effects from left/ right / top / bottom, zooming effects, scrolling effects in any supporting language.

Because of the advance technology, the displays are brighter in both day-light and night which are readable from great distance very clearly. Of course to prolong the life, maintenance is required, no special care and attention are need to be taken.

Programmable LED signs are connected to local power supply and can be program to automatically switch on and off at definite time intervals, operated from a local computer or remote locator.

About The Author

Paula Jones

Jayex Technology Limited, based in London specialise in advanced information display systems. Established in 1978 we have pioneered the development of the LED display market and now have over 18,000 customers worldwide. We offer, probably the largest range of models from small single line signs to big screen Megavision screens that can display live video and action replay in stadia.

jayex.co.uk

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Scholarship Essay Contests: 10 Sure-Fire Ways to Win in Essay Challenge

Posted by Jericho | 12:38 AM

blogging, contest

Scholarship essay contests are much in demand these days. For some, they are the first step towards a lucrative career, for others – the only opportunity to find funds to finance their college education. And since there are a lot of students interested to get as much as $5000 for as little as 200 words, the competition gets tough and merciless.

Sure enough, the best competitors will be able to cut their way through the thickets of scholarship essay contests. If you would like to be one of them, stick to the following sure-fire ways to succeed in an essay challenge. They will help you write an award-winning scholarship essay that has no match.

1. Tune Yourself To The Challenge

As it was previously mentioned, scholarship essay contests are full of competitive spirit and strong ambitions. Thus, they ask for brand-new innovations, unusual approaches and creative thinking. To keep up with the raising standards of essay contests, don’t hide behind the previously gained knowledge and hackneyed forms. Challenge yourself to exceed your past standards. Experiment, alter, and bring in something new in your scholarship essay.

2. Clarify Essay Contests Rules and Stick To Them

The first step you should take when writing your scholarship essay is to get as much information on entry rules, paper requirements, and deadlines as possible. As a rule, the necessary information is posted on the company’s web site, the side of the package, or on the entry form itself. Simply keep your eyes open.

First, find information on where to send your entry, what forms you must include, and the exact nature of the essay question. Clarify the requirement for the essay paper format and stick to them from the very beginning of essay writing.

Second, put down the deadlines in your calendar or day planner. It will help you keep track of the writing process. One more useful organisation pattern is to include deadlines for topic generation, thesis statement, drafting the outline, the first draft and so on. This way you will never be short of time and will never miss a deadline.

3. Brainstorm Your Ideas

It may sound a little bit strange, but in scholarship essay contests it is the quantity of your essay ideas that really matters, not their quality. Thus, have a one-hour brainstorming session to collect your ideas. Find the most compelling ideas and organise them around a strong and clear thesis statement. With numerous supporting arguments and evidence, your thesis statement will sound more convincing, researched, and well-grounded.

4. Do Your Own Research

It goes without saying, that award winning scholarship essays must have a solid background and the topic investigation behind. Thus, do a lot of readings, deep into the historical importance of your essay topic, think of the true-to- life examples and persuasive arguments. The more proactive you will be, the more chances you will have to succeed!

5. Organize Your Notes

Be sure to attribute quotations and sources meticulously. Otherwise, you will be accused of plagiarism, or excluded from the participants’ list at the least. Surely, you don’t want to suffer such a fate.

6. Make Your Introduction Inviting

The lively, compelling and inviting introduction is crucial for the winner’s scholarship essay. The introduction must interest the readers and invite them to keep on reading, tantalize and encourage the next step. To achieve this primary goal, use emotions, ask an intriguing question, surprise with an unusual fact. Anything that is uncommon and interesting will do.

7. Present Your Own Experience

One of the alluring ways to interest the readers in your scholarship essay is to focus on how your personal experience has shaped your view on the essay topic. It is a proven way to add an informal and friendly flair to your writing.

8. Fit In the Word Limit

At times it may be difficult to keep within the set word limit. But when taking part in scholarship essay contests, you’ve got to learn to be eloquent in as little words as possible.

One way to fit in the word limit is to kill the unnecessary adjectives and adverbs. The use of descriptive verbs and nouns is more preferable in this case. But when it is impossible to do without adjectives, make sure they are impressing, strong, and have the greatest influence on readers.

9. Consider Grammar, Spelling and Typography

Surely, it is a run-off-the-mill and annoying piece of advice you’ve learnt by heart long ago and are tired of hearing for the hundredth time. But, still, don’t forget to edit and proofread you essay meticulously. It’ll be a pity, if you will not take the major prize for a foolish grammar or spelling mistake.

10. Don’t Stop At One Entry

If scholarship essay contests you are going to participate in have no limits on the number of entries an individual may send, take advantage of this loophole and send several different entries. Of course, make sure that your essays will be different and will present various points of view.

Now, you are ready to conquer the world of scholarship essays. With these handy tips you are bound to improve your chances of winning all kinds of scholarship essay contests.

About The Author

Linda Correli is a staff writer for http://www.go2essay.com/ She specializes in writing History, Literature and English essays and book reports, as well as admission essays, personal statements and letters of recommendation.

Blog Contest, Blogging Contest - Win Prizes

Finding Writers' Markets

Posted by Jericho | 11:44 PM

markets, writer